Spring 2026 - more Pastel Co running caps
Yoo hoo! Spring 2026 is bringing more Pastel Co running caps your way.
My bad for the radio silence, I've been busy getting Pastel Co running caps to you! Q1 of 2026 has been UNREAL and I definitely dropped the ball from a blog writing perspective. But we back. What I've lacked in writing I have made up for in content. Getting daily videos and posts out there has been massive. It has been a huge focus for the start of the year across Instagram (@pastel.company_) Tik Tok (@pasteloutdoorco) and Youtube (@Pastel.company).
So then... what is the latest. Well since last writing on here I have sold well over 300 running caps. This is a great success from you guys buying via the store (forever grateful and humbled). There have also been collaborations with local businesses. First up was Tritanium, a local space, defence and technology recruitment company run by the great Oli Rayner. Check them out if you work in technology!
I then kicked off manufacturing for TWO local icons of Bath's independent businesses. These will be revealed in a matter of weeks, but they are super exciting. Both businesses I have loved and enjoyed consuming for a long time!
The photography stepped up a notch as well, working with an awesome local photographer Eliot Ely. I can't recommend him highly enough!
The Bath Half also kicked off, which featured a tonne of Pastel co running caps, which was so cool to see. Seeing 15 customers in the wild was amazing, and the goal for next year is 200! Why not?
What is the goal for the end of March and Q2? Well, we have an insanely lovely new colour dropping and the 2 local collabs. Something fun will be in the pipeline there. The Early Supporters Club will get first dibs on that. The way to join it is by grabbing a cap from the store. You will receive endless benefits for LIFE. Pastel Co running caps in your life for life.
Bristol Half Marathon will be kicking off, with more in person events this year for sure. I hope to see lots more Pastel Co running caps. A few irons are in the fire for more collabs. If you know any local businesses that would like to work with Pastel co then hit me up (email, insta DM or carrier pigeon).
May will mark 1 year of going to market with Pastel co. As we come towards that date I will be reflecting on the wins and losses (or learnings right?). But ultimately, the feedback on the product has been immensely good and I am so proud of that. As always, thank you for being part of it. Even just reading this is a form of support and I am grateful for that.
Keep spreading the good word.
Much love,
Bibs